FDD Analysis Report
Barberitos
Barberitos Franchising Co., LLC
Key Metrics At-a-Glance
See FDD
See FDD
See FDD
of gross sales
See FDD
of gross sales
See FDD
See FDD
N/A
Not disclosed
About This Franchise
# Barberitos Franchise Research Report 2025
## Brand Overview
Barberitos is a fast-casual Southwestern Grille and Cantina founded by Downing Barber in 2000. The brand operates 46 locations across seven southeastern U.S. states with strong market concentration in Georgia and North Carolina. In May 2022, WOWorks (owned by Centre Lane Partners) acquired Barberitos.
## Investment Requirements
### Initial Investment - **Total Investment Range**: $507,270 - $830,000 - **Franchise Fee**: $35,000 - **Royalty Fee**: 6% of gross sales - **Marketing Fee**: 3% of gross sales - **Net Worth Requirement**: $700,000 - $1,000,000 - **Liquid Capital Required**: $200,000 - $350,000
## Financial Performance
### Unit Economics - **Average Unit Volume**: $907,000 per year - **Middle Quartiles AUV**: $808,118 - $1,100,000 - **Top Quartile AUV**: $1,800,000 - **Bottom Quartile AUV**: $584,192
## Geographic Presence
46 restaurants across seven southeastern states: - Georgia (primary market) - North Carolina - South Carolina - Alabama - Florida - Tennessee - Virginia
## Franchise Support
- Site selection assistance - Real estate negotiations - Permitting assistance - Construction oversight - Intensive training programs
## Recognition
Named one of Top 20 Emerging Franchise Chains by Nations Restaurant News, described as "innovative, up-and-coming concepts ready to emerge as players to pay attention to."
## Founder Perspective
Downing Barber: "Ive heard others say that the restaurant industry is bottoming out, but thats not what Barberitos is experiencing. We have been creative to discover ways to differentiate ourselves with marketing and creating unique sales opportunities."
## Pros and Cons
### Advantages - Strong AUV ($907K average) - Top performers exceed $1.8M - WOWorks corporate backing - Focused regional strategy - Top 20 Emerging Franchise recognition - Established brand (since 2000)
### Challenges - Higher net worth requirement ($700K-$1M) - Regional focus (Southeast only) - Competitive fast-casual Mexican segment - Variable performance across quartiles - Requires substantial liquid capital
## Conclusion
Barberitos offers a solid regional franchise opportunity in the Southwestern fast-casual segment with strong average unit volumes. The WOWorks acquisition provides corporate resources for growth. Best suited for operators in southeastern markets with restaurant experience and strong financial qualifications.
Ongoing Fees
| Fee Type | Amount | Notes |
|---|---|---|
| Royalty | See FDD of Gross Revenue | - |
| Brand Fund | See FDD of Gross Revenue | - |
Item 19: Financial Performance Representations
No Financial Performance Representations
This franchisor does not provide Item 19 financial performance representations. Approximately 35% of franchisors choose to disclose this information.
Recommendation: Request financial information directly from existing franchisees listed in Exhibit I during your due diligence. Contact 10-15 franchisees to gather revenue and profitability data before making an investment decision.
Learn more about Item 19 disclosures →Risk Assessment
Items to Review
No notable items identified
Positive Indicators
Review FDD for positive factors
Due Diligence Recommendations
Contact 10-15 existing franchisees to gather operational and financial insights
Franchisee interviews are the most valuable source of information about day-to-day operations and realistic financial expectations.
Have a franchise attorney review the Franchise Agreement
Professional legal review can identify unfavorable terms and potential negotiation points.
Research local market conditions and competition
Understanding your specific market is essential for success, regardless of system-wide performance.
Download Complete FDD
Access the full Franchise Disclosure Document including all 23 items, exhibits, and financial statements.
Browse Similar Franchises
Learn More About FDDs
New to franchise investing? Our educational guides will help you understand what to look for in the Barberitos FDD.
The Ultimate Guide to FDDs
Learn how to read and analyze Franchise Disclosure Documents
Understanding Item 7: Initial Investment
How to evaluate franchise investment costs
FDD Item 5: Initial Fees Explained
What you pay upfront to become a franchisee
Item 20: Franchisee Information
Analyze system growth and contact franchisees
About Barberitos Franchise
Barberitos is a franchise that offers entrepreneurs the opportunity to own and operate their own business within an established system. As of the 2026 Franchise Disclosure Document, the franchise continues to expand its footprint nationwide. This analysis provides prospective franchisees with key insights from the FDD to support informed investment decisions.
Barberitos Franchise Cost
The total initial investment required to open a Barberitos franchise ranges from See FDD for details. This investment includes the initial franchise fee of See FDD for details, along with expenses for real estate, equipment, inventory, training, and working capital to sustain operations during the initial period. Ongoing fees include a royalty fee of See FDD of gross sales. Prospective franchisees should review Item 7 of the FDD for a complete breakdown of estimated initial investment costs.
Barberitos Item 19 Financial Performance
Barberitos does not provide financial performance representations in Item 19 of their FDD. Approximately 35% of franchisors choose to disclose this information. Without franchisor-provided financial data, prospective franchisees should contact existing franchisees directly to gather information about revenue, expenses, and profitability. The franchisee contact list in Exhibit I provides names and contact information for current and former franchise owners.
Barberitos Franchise Growth and System Health
The Barberitos franchise system has shown stable performance based on unit count data from Item 20 of the FDD. Prospective franchisees should examine the historical data on unit openings, closings, and transfers to understand the system's trajectory and identify any concerning trends.
Barberitos Franchise Investment Considerations
The Barberitos FDD contains important disclosures that prospective franchisees should carefully review before making an investment decision. Key factors to evaluate include the franchise fee structure, ongoing royalty requirements, territory rights, termination history, and franchisor support systems. Every franchise investment carries risk, and this analysis should be combined with professional legal and financial advice. Review the complete FDD and speak with current franchisees to gain a comprehensive understanding of the opportunity.
Due Diligence Recommendations for Barberitos
Before investing in a Barberitos franchise, prospective franchisees should:
- Contact multiple existing franchisees to gather operational and financial insights
- Have a franchise attorney review the Franchise Agreement and all exhibits
- Research local market conditions and competitive landscape
- Develop a detailed business plan with realistic financial projections
- Verify all information provided by the franchisor independently
Download the Barberitos FDD
Access the complete Barberitos Franchise Disclosure Document, including all 23 Items, exhibits, franchise agreement, and audited financial statements. FreeFDDs™ provides free access to FDDs to promote franchise transparency and help prospective franchisees make informed decisions. The FDD contains critical information that should be reviewed in its entirety before making any investment decision.
Disclaimer
This analysis report is provided for informational purposes only. The data presented has been extracted from the Franchise Disclosure Document and may contain errors or omissions.
Prospective franchisees should conduct their own due diligence, review the complete FDD document, and consult with qualified legal and financial advisors before making any investment decisions.